About Us

Gramercy Park Jewelers, an American Dream Story Family-owned Gramercy Park Jewelers is the longest established fine jeweler in Rochester Hills … and is now online. Although the newest chapter in Gramercy Park Jewelers’ American Dream Story is their new online store, for forty-three years they have offered quality fine jewelry, expert consulting and service to customers. Owned and operated by Alicia and Ken Heimann since 1978, the store has earned the trust of their clients. In 2011, daughter Lorraine Heimann, who is now on track to become a certified gemologist, joined the business. Ken is now retired, yet is still assisting loyal customers.

“We are seeing second and third generations from repeat customer families. People feel comfortable knowing we give them the guidance they need.”

It all began in the early 1970s when Alicia and Ken started stringing beads at craft fairs and boutique shows. One day, a woman walked up to their table and asked if she could make jewelry herself. The two budding entrepreneurs put together their first jewelry-making kit, along with assembly instructions. This led to many more kits and eventually they opened a bead and macramé store called “Rainbow of Beads” while continuing to do shows. It was hard work and long hours but, in 1978, Ken and Alicia opened a retail store, selling specialty gift items and name-brand costume jewelry. That store went on to become Gramercy Park Jewelers, a fine jewelry store in the fashionable “Shops of University Square.” Constantly improving along the way, Alicia became a certified gemologist with expertise in gemstones and diamond grading, and is an accomplished jewelry designer. “Experience the difference in personalized service and products.” Gramercy Park Jewelers specializes in custom design and remount pieces in all price ranges. They carry traditional and current styles in bridal sets, precious stones, sterling silver and gold by top designers, as well as consignment and estate jewelry. On-premise services are extensive: Appraisals Restringing Jewelry and watch repair Eyeglass repair Complimentary cleaning / inspection of jewelry Pinpoint high-tech laser repair Consignment services Free giftwrapping

Gramercy Park Jewelers, an American Dream Story, lives on!